Archive for 'Advertising'

Risky Commercials from Red Bull

Risky Commercials from Red Bull

Has anyone seen the latest Red Bull commercials? Gone are the days of PG-rate cartoon figures growing wings for menial work like running and rowing. Red Bull is adding revenge and sexual prowess to the suggested [...]

New Halifax Advertising Medium

New Halifax Advertising Medium

After many months of preparation, I am pleased to announce the debut of a new advertising medium in Halifax! Ladies and Gentlemen allow me to present: KICK MEDIA (www.kickmarketing.ca). Kick Media is the first and only [...]

Thousands of Orgasms!

Thousands of Orgasms!

LavaLife cuts to the chase, showcasing their ‘intimate encounters’ search results in a witty self-mocking manner. Does this depict an online dating experience that you or someone you know might have had? Agency: Zig, Toronto Creative [...]

Mothers, Protect Your Daughters.

Mothers, Protect Your Daughters.

Remember the Dove Campaign For Real Beauty ad called ‘evolution’? Here is a follow up ad called ‘onslaught’ that is equally as powerful. Tim Piper helms Ogilvy & Mather, Toronto’s follow-up to their Cannes double Grand [...]

Semacode Technology In New Ad Campaigns Facilitate Impulse Shopping

Semacode Technology In New Ad Campaigns Facilitate Impulse Shopping

Point, snap, and buy! That’s the future of impulse shopping. H&M is running a new ad campaign that features ‘Semacodes’ on the billboard posters and magazine spreads of their fashion wear. When consumers see something they [...]

Stupid Names Get Attention

Stupid Names Get Attention

I saw a post on trendhunter.com today that resonated with some recent difficulties I had. It was about choosing a proper name for your business, and how funny sounding names are all the rage these days. [...]

Cadbury's New Guerrilla Marketing

Cadbury's New Guerrilla Marketing

Spoofing guerrilla marketing… by using a guerrilla! “Guerrilla marketing, as described by Jay Conrad Levinson in his popular 1984 book Guerrilla Marketing, is an unconventional way of performing promotional activities on a very low budget. Such [...]

Using Social Messages For Self Promotion

Using Social Messages For Self Promotion

Ad agencies Airside and Mother put together this entertaining animation about climate change. On one hand, the video goes viral due to its witty social messages. On the other, the agencies get free publicity by showcasing [...]

Poor SEO: IssmatBlog Top Google Hit for Halifax Fashion!

Poor SEO: IssmatBlog Top Google Hit for Halifax Fashion!

Looking for fashion wear in Halifax? I discovered today that IssmatBlog is the most popular website on Google for people seeking “Halifax Fashion Wear”. If you type “Halifax Fashion Wear” in Google today, you will see [...]

Anti-Branding: Ad Agency Website Goes ’404′

Anti-Branding: Ad Agency Website Goes ’404′

But, does it work? It’s unique alright, but where is the info? The Atlanta-based marketing agency WestWayne has modified their site to have only one page: a ’404-page not found’, with a twist. Check it at www.westwayne.com. Seen [...]