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Archive for 'February,2010'

Organic Nightlife at Vancouver 2010 Olympics

Organic Nightlife at Vancouver 2010 Olympics

BC Hydro contracted the folks from Sustainable Dance Club (SDC) to install Canada’s first sustainable dance floor in the company-sponsored ‘Club Energy’ during the Vancouver 2010 Olympics. Deejays will be spinning all types of music for [...]

Old Spice Knocks Out Axe With New Ad

Old Spice Knocks Out Axe With New Ad

Old Spice (Procter & Gamble) is continuing to reposition their brand, aiming straight at the Axe (Unilever) target market. What’s clever is that it uses the ‘Old’ from its previous image to inspire its new image [...]

Promoting Your Business By Insulting Your Customers

Promoting Your Business By Insulting Your Customers

Seen in the Bayer’s Lake business park district in Halifax, Nova Scotia. [...]

Haitian Pure: When Natural Disaster Strikes Ad Campaigns

Haitian Pure: When Natural Disaster Strikes Ad Campaigns

The launch of one of the most interesting campaigns to ever come out of Canada was recently canceled due to a curious case of political correctness. [...]