Archive for 'June,2009'

New Website Trends: YouTube Videos to Replace Traditional Websites

New Website Trends: YouTube Videos to Replace Traditional Websites

In a brilliant attempt at differentiation, American ad agency Boone Oakley (BooneOakley.com) scrapped its traditional website and is instead using a YouTube video as its homepage. Utilizing YouTube tags and annotations, the company did not only [...]

Is the Canadian Maple Leaf A Recognizable International Symbol?

Is the Canadian Maple Leaf A Recognizable International Symbol?

For those of you who do business internationally and who wonder if using the Maple Leaf alone is sufficient to associate their brand with Canada (and all the assumed ‘good vibes’ from that association), here is [...]